Piers has been a member of the senior team at Cala since the acquisition of Banner Homes in 2014, where he had spent the previous 21 years in roles relating to sales and marketing, product, land and customer service.

Prior to the acquisition, Piers had been Group Sales & Marketing Director for Banner Homes since 1999. Since 2014, Piers has been Group Product Director at Cala, overseeing design and specification, procurement and customer experience. Piers was appointed as Group Operations Director in January 2019.